A Special Invitation for YOU

** Attention: Aspiring Female Executives Who Want to Change the World **

===>Want more confidence, clarity, and cash in your career?

Download Natalie’s Be the CEO of Your Career Telesummit. Grab your complimentary recording here.

A few years ago, I was juggling a lot. Not only was I wrapping my head around being a first-time mom to my son Dominick, I was simultaneously working on growing my new leadership training business, and working part-time in corporate America in New York City.

Even though I was engaged in exciting projects, I had hit a wall. I loved the leadership training work I was doing with women because it enabled me to pursue equality through leadership development, but I didn’t see how it could truly bring the financial rewards I was looking for. I wanted to make a change because it didn’t bring me pleasure, but I was scared to step away from what was familiar.

I was working myself into the ground during my 3 days of work each week. I had hit the ceiling, but still wanted to break through to touch more people with my message. But how? Just when I was about to throw in the towel, divine intervention laid me off from my part-time job!

I thought I had gotten my answer… the opportunity to focus full-time on my entrepreneurial endeavor as a leadership trainer.  After pursuing it for 4 months and spending most of my time on business development- not leadership training- I realized it wasn’t for me.  What??  I was devastated!   Was the Universe telling me my life’s mission was not leadership training for women???  After that, I needed a breather and still had to pay the bills, so I went back to work full-time.  I took a break from my leadership training for about a year.

An opportunity to use the Be the CEO of Your Career leadership development material emerged for a group of corporate women.  About the same time, feeling compelled by the Universe to go, I travelled to Los Angeles for 41 hours to attend a conference calling women to get engaged in political action. At this conference, my mission was re-revealed: to pursue equality through leadership development by HELPING WOMEN REACH THE TOP RANKS OF PUBLIC AND CORPORATE INSTITUTIONS TO CHANGE THE WORLD.  I was ON FIRE.

I delivered the Be the CEO of Your Career program to this group of corporate women, and the feedback was amazing.  Women were talking about my program to the CEO!

I knew this was it and the time was right, and now, I’m ready to reveal it to YOU and the WORLD.  Appoint yourself as the CEO, and in 6 weeks you’ll have the roadmap to achieve more confidence, clarity and cash.


I work full-time in Corporate America aiming for the top ranks AND living my mission with the launch of the BE THE CEO OF YOUR CAREER program.  However, I can’t change the world alone.  In order to realize my mission, I need you on the path with me advancing to ranks way beyond anything you have ever envisioned.

I use the same roadmap you will use in the BE THE CEO OF YOUR CAREER program and just recently earned a promotion.  I am very busy AND energized by working with women like YOU in the BE THE CEO OF YOUR CAREER program.

I am an ambitious working mom in New York City.  I work 50 hours per week, am mom to a preschooler, and wife to a working dad.  I am a successful woman rising through the ranks.

I want you to experience the same success with the same satisfaction I do, knowing that you are joining other ambitious women to change the world as rising stars in public and corporate institutions.

I work with top business coaches and have an amazing team of women to help do this work.

I care about women and strive to keep my ear on the ground about what YOU need to change the world. And after having many conversations with ambitious women who WANT to get to the top, I’ve realized that so many women lack a step-by-step program to help them reach the top ranks. 

After devoting the last 3+ years of my life to this very concept, I’ve decided to launch my brand-new step-by-step training program. It’s just what the market has asked for. I’ve done my research. I’ve had deep and meaningful conversations with women just like you. I’ve heard the voice of the customer and let me tell you, this program is SO needed.

I know this: you’re committed to your CEO path (even though you still have your freak-out moments!) and have a clear vision of your calling. Your challenge?  To use your gift in the most powerful way- to make it to the C-suite. You want help mapping out a plan that will fill your heart AND your bank account.

It breaks my heart to hear women tell me stories of missed opportunities and dashed dreams. Here are just a few:

One women said she lacked clarity, adding, “I have tried changing jobs and getting in a less stressful environment… I work with a coach… I do a week of continuing education away from work and family every year for the past two years, but am still not sure what the call on my leadership is.”

Another woman stated she has tried everything… ”So many things- reading books, attending workshops, focusing on my own professional development, and networking. There have been really limited opportunities at some of the places I have worked as well.”

Another aspiring executive indicated she lacked confidence and had not ”put myself in leadership positions thus far, in part because of lack of confidence, and in part because I fear that it would interfere with me spending time with the children I do not yet have. I don’t want to commit to a job that would require long hours and lack flexibility.”

Can you relate to any of these scenarios? I see myself in each one of them.

But I don’t believe in suffering, so I created something to stop the insanity…


Give me 6 WEEKS. I’ll help you CLARIFY YOUR MISSION and change your life.

The Be the CEO of Your Career Program is designed for ambitious, heart-centered, successful women who want to be the CEO and radically change the world.  The prestigious group of gutsy women in my program receives the ultimate in personalized attention, coaching, and strategic planning.

I love going on adventures with my clients.
The transformation is profound.

This won’t take you a year to go through; just 6 short weeks. I like efficiency, and I also know it’s easy to lose momentum and focus in longer, bigger programs.

I like to go really deep. I want to know you, know what you stand for, and know what makes your heart skip a beat.

As a client and member of this high-level power group, I will work with you to shift your mindset and energy levels so you can tap into your highest potential and eliminate roadblocks before they emerge.

This level of support provides the ongoing and deep guidance, mentoring, and training crucial in allowing you to focus on your big vision, eliminate the overwhelm and time sucks, and achieve your career goals: using your gifts to fulfill your passion and purpose, while changing the world.

Best of all, the Be the CEO of Your Career Program is designed to help you develop your roadmap in as little as 30 minutes a week.

A Step-by-Step Plan with Personal Attention + Accountability.

Check out what each level has in store for you…

All Be the CEO of Your Career clients receive:

bluedownload6 Sequential Training Lessons

You’ll have exclusive access to 6 training lessons, each up to 60 minutes in length, walking you through a specific step or strategy to build more confidence, get paid what you are worth, and elevate your cachet. Natalie will deliver these topics in easily digestible steps, ensuring that you can implement each as you immerse yourself into the program.

bluedownloadPDF Worksheets

You’ll receive PDF worksheets that act as the roadmap to capture your soulful, change-the-world insights to get to the top.


bluephoneTwice Monthly CEO Community Calls

You’ll be LIVE on the phone with Natalie and your fellow members for an Access Call twice a month, giving you the chance to ask frank questions about your upward trajectory and soul growth. For times that you’re not able to join the LIVE call, you’ll have the opportunity to submit a question in advance. Come get the answers you need to move forward and touch lives.


bluefacebookPrivate Member Forum

Business is all about whom you know. Your network is about to get bigger… and better. You’ll enjoy exclusive access to a private forum to connect, share, and grow with your fellow gutsy, mission-driven women. You can feel confident posting questions, asking for feedback, sharing resources, and so much more.


Be the CEO of Your Career Training Modules

Each training module focuses on a critical component of solidifying your CEO status in your career.


MODULE 1: Establishing the Foundation:  Discovering your Core Values

  • Understand the definition of values and why it is important for the inner work of a CEO
  • Select your top 5 values after breezing through over 50 value examples
  • Analyze how well you are living those values


MODULE 2:  Find your Strengths:  How to Separate Yourself from the Competition

  • Find out how energetically focusing on your strengths creates top CEO performance
  • Discover your top 5 strengths by taking the free Strength Finder 2.0
  • Frame your strengths with your passions
  • Learn how to confirm your strengths through an informal 360 process


MODULE 3: Define your CEO Leadership Mission

  • Devise how you want to change the world
  • Identify your ideal career goal/role/title through imagination as your best self
  • Connect your values, strengths/talents, and big dream to your career goals in one sentence
  • Define the top skills you need in your ideal role, and rate your level of mastery of each


MODULE 4: Build your Badass Brand as CEO

  • Determine what makes you memorable- pssst… it’s your talents and story
  • Define how you want to be perceived in the marketplace
  • Recognize your most important career champions
  • Learn how to enroll career champions into building your brand in one sentence
  • Get tips for building stronger connections, and learn the secret formula to deepen relationships with career champions


MODULE 5: Build your Board of Directors for the High Performance CEO

  • Learn the perfect “secret sauce” to develop your superstar board of directors (BOD)
  • Match your knowledge, skills and abilities gaps for your ideal career role/job/title to BOD candidates
  • Map your custom blueprint to build your BOD
  • Prioritize your top 3 candidates and develop a strategy to enroll them on your BOD


MODULE 6: Guilt-Free Self-Promotion

  • Master the mindset for authentic self-promotion
  • Grasp the difference between self-promotion and bragging/boasting
  • Learn how to manage the inner critic and its messages: “you are not smart enough,” “you are not good enough,” or “you are not worthy enough”
  • Learn easy-to-use, fill-in-the-blank tactics that will enable you to increase your visibility in 30 days

Listen to what past clients have said about working with Natalie

Grace Sandner:

After working with Natalie, senior leadership took notice of me and gave me chances to increase my profile & job responsibilities.”
The top benefits of the program are clarity and focus on the type of leader I would like to be perceived as, laser focus on areas where I could play my strengths to the fullest, and inspiration to go ‘above and beyond’ my skills, my work ethics, my network, etc.

Denis Slifer:

“Natalie encourages us to use our ‘female mindset,’ confidence, and talents.”

“The Be the CEO of Your Career program has already helped me in the way in which I approach career goals and objectives. Natalie encourages us to use our ‘female mindset,’ confidence, and talents to leverage opportunities in the workplace.”

Heera Kamboj:

“I have greater confidence thanks to working with Natalie.”

“I am a more skilled and adaptable leader as the result. The techniques I learned on interpersonal communications, persuasion, self-promotion, and audience analysis have enabled me to communicate more clearly and adapt my style to the needs of my audience. Also, my perspective on success has been reframed by the course. Evaluating myself, my job, career, and long term goals through the lens of values/passion at the beginning of the program made me think of everything in a new way, and established a level of clarity for my career that I had not had before I started.

This is the first time I thought about making a mission statement for myself, and it has totally revolutionized my thinking. I now use the mission statement to evaluate every career decision I make. I wish I had had a course like this before. I now have a roadmap to succeed, and with my enhanced confidence, I know I will achieve my goals.”

Adriana Lenkavska:

“By working with Natalie, I have a systematic framework and toolkit to develop my leadership skills and build confidence in my abilities.”

“The training produced a new enthusiasm for attaining my career goals in international security. The program provided a systematic framework and toolkit to develop my leadership skills and build confidence in my abilities. The most surprising outcome is how the alignment of my values, goals, and stakeholders’ objectives simplifies communication strategies to promote my capabilities and myself.

Moreover, the guilt free self-promotion module was very impressive because of the simple, informal techniques offered. After completing it, I am much more relaxed and comfortable discussing my achievements. Since completing the program, the tips to create positive working environments and to accelerate group energy have enhanced the achievement of my goals.”

Cynthia Trotter:

“By applying the lessons, I’ve already begun to see progress and its WIN-WIN situations.”

“It was very rewarding to apply the modules to my current situation and seewhat seemed like instant results. I learned how to gain trust, to build better working relationships, and to demonstrate my ability and potential to soar within the security department. Just as Steven Covey would quote, ‘sharpen the saw,’ by taking this course it has allowed me to sharpen my saw, and now I’m thinking with the end in mind- SUCCESS.

The most impressive thing about the training is it was geared toward women in security trying to make a breakthrough into/within security. The breakdown of the different modules was something I never really sat down to think about until they were spelled out in the program. It was a HUGE eye opener.”

Midori Silvia Lanes:

“What impressed me the most was the focus on the power of the team to help achieve my career goals.”

“I have new and creative tools to develop a leadership profile. As a result, I now show my true worth and what I can really do, forgetting about my false modesty and inhibition. Also, it never crossed my mind to develop a plan to be an International Manager. When I started the training, my goal was to be a Regional Manager, but now I’m confident that I can go for the Global Director position.

If you create a great team including your boss, your people and your coworkers, you can develop a strategy not only for doing a job well done or better, but also growing at a personal level. My team is very motivated now with this new perspective we have about the future. I found areas of opportunity, and I found ways I can involve my foreign managers and peers to reach my goal.  I changed my paradigm from ‘we are just doing our job’ to ‘the job we do is very important.”

The CEO to the Be the CEO of Your Career Program:

Natalie Runyon, Women’s Leadership Strategist for Aspiring Executives Who Want to Change the World

Natalie Runyon specializes in leadership development, communication skills, and career advancement for women executives who want to change the world.  Her 10+ year career in corporate America has given her an intimate understanding of the unique leadership challenges women executives face.

She understands what senior women in the industry face, particularly the balancing act between long-term goals and day-to-day priorities in a competitive, complex, and dynamic operating environment.  Can a female executive invest the time in creating autonomous, forward-thinking employees, and still deliver on immediate goals while thriving in life outside of work and changing the world?  The answer is unequivocally yes.  Natalie lives it, and enables managers to strike that balance every day.  She helps senior decision-makers bring their strengths into play, and using simple techniques, increase their confidence and refine behaviors to maximize effectiveness.  Clients see a major payoff in performance.

Natalie utilizes her leadership and communications expertise as an author for The Glass Hammer and a webinar leader and conference speaker for women executives.

Her commitment to the advancement of diverse individuals and groups through leadership development, and her experience as a female executive in a male-dominated industry makes her uniquely qualified for this role.

She earned her M.B.A from The George Washington University and her B.S. in International Trade & Finance from Louisiana State University. Before her security career, she spent five years in US Intelligence as an illicit transactions analyst. She is a Certified Professional Coach from the Institute of Professional Excellence in Coaching. She lives with her husband and son in New York City.

===>Want a taste of the transformation that’s waiting for you? Download your free audio: Guilt-Free Self-Promotion:  3 Surefire Ways to Increase Confidence, Make more Money, and Advance Your Career

What’s the Investment?

Before we go there, let’s go here first:

How much money are you leaving on the table each MONTH in your business? When I surveyed hundreds of executives, their responses were shocking: $500 … $10,000 … $40,000 PER MONTH. Do the math. That’s a lot of cash left behind from NOT plugging the holes in your career and knowing what to focus on every single day to rise to leadership positions to change the world.

I believe that money is for making things happen.  When you invest in yourself, you WIN.  When you appoint yourself as CEO without anyone’s permission but your own, you WIN.  Don’t wait for your organization or manager to declare your value and indicate your worth; YOU do it.

Based on everything I have put into this program and the amazing results over 100 women have experienced, I am confident that if you do the work you will make your investment back in a matter of months (if not weeks), and will receive exponential returns for years and years to come. Nice ROI, huh?

Let me be straight with you: Investing in your own development is a non-negotiable. I can’t tell you how many women try to ignore this concept, but it is a PROVEN FACT.

What if you finally just said, “I’M TAKING THIS SERIOUSLY. I believe in myself and I’m going to step into my CEO role and treat my career like a business.”

What if you got gutsy and courageous, and believed with every fiber of your being that YOU will make good on your investment?

What if you asked for help from the Universe, Source, Spirit, or God (whatever you believe) and remembered that you are NOT meant to struggle and suffer?

What if you DECIDED that you were going to kick some ass in your career?

I know you can do it. Totally.

And if you’re concerned about the money outlay upfront, I’m giving you the option to pay for the Be the CEO of Your Career program with an easy installment plan. (I’ve been there, girl.)

AND- to make it even easier for you to take the leap- I’m giving you my Invest with Confidence Guarantee (check it out below).

Ready to Appoint yourself CEO?


So… Is This For You?

The Be the CEO of Your Career Program is for you if …

  • You’re self-motivated, resourceful, and fast to implement suggestions
  • You have a deep desire to make a BIG IMPACT on the world with the way you advance your career and live your life
  • You’re open to new experiences and enhancing your happiness and well-being
  • You’re ready and willing to do whatever it takes to live the life of your dreams

The Be the CEO of Your Career Program is NOT for you if …

  • You can’t keep commitments and have difficulty honoring your word
  • You get defensive about candid feedback
  • You’re not willing to do the “inner work” and “outer work” necessary to move ahead
  • You have a tendency to be negative, dramatic, or blame outside circumstances for your results
  • You have trouble making decisions and need constant hand-holding
  • You don’t think you are worthy enough for the investment


My “Invest with Confidence” Guarantee

I want you to be 100% confident in your investment.

I offer a 100% money back guarantee. If you demonstrate that you did every single assignment, participated in everything the program offered, gave it your absolute best effort (no excuses or quitters!), and you were not satisfied, I will refund your money. Just send a note to my team between November 5 through November 15, 2013, and we’ll take care of you.

So, there is nothing to lose in signing up to do this work with me. It’s all about YOU getting what you need to invest in yourself and appoint yourself CEO.

Be the CEO of Your Career Program  | FAQs        

Q: This sounds so powerful, but I think I want to get the foundations of my career set and clear time in my schedule before I get started. Is this the best route to take?         

It’s been my experience from coaching hundreds of gutsy, mission-driven women that when left to their own devices to implement on their own, they inevitably fall flat. Why? Because busy, like-minded women and business leaders are people who are strong “starters,” eager to begin new things, but not strong “finishers.”

On your own you will likely implement some of the elements crucial to reaching the top ranks of institutions to change the world. However, with the support of a strong coach giving you step-by-step guidance, answering all of your questions, getting you unstuck when you get stuck, keeping you accountable, and giving you the unconditional support of a structured environment of peers who care about you, your implementation and impact increases dramatically.

Without it, you tend to default to your old way of doing things and create slow results. This is why I am ALWAYS being coached and mentored, too (and have been ever since I started working as a Women’s Leadership Strategist 5+ years ago). I wouldn’t implement as quickly if I didn’t have that high level of accountability myself. The question is, how committed are you to getting out of your own way and seeing results?

Q: I’m in another career advancement program now. Should I wait until that one is done before beginning the Be the CEO of Your Career Program?

If you are currently working with a coach or mentor, congratulations! But don’t fall prey to the false assumption that you can get everything you need from just one person or program. I belong to three mentoring programs and work privately with two high-level coaches and consultants.

Why so much mentorship? Because I don’t subscribe to the belief that you can only work with one mentor at a time. In fact, I work with different mentors with various skill sets in the areas of my own career advancement, leadership development, communications, branding, entrepreneurship, spiritual practices, wellness, and more. As a result, I have infinitely more accountability access and knowledge I wouldn’t have otherwise. Plus, I take SO much more action than I would if only one mentor was on my team. My advice: never delay results you can experience now. The world wants and needs you to shine your light.

Q: I know I belong in the program, but I’m not sure I can afford the investment right now….

When any opportunity for growth is presented to you, it’s important to evaluate it based on the value and specific results you will receive from it, not from what it costs. This requires a mindset shift.

For example, when looking at my own opportunities for investing in myself, I use a ‘3x’ model. “If I implement everything that is presented to me in the program, using the expert coaching, training, support and accountability that are built in, is it likely that I will make 3x my investment back in the program?” If the answer is “YES!” then it is a very good investment. This is why I continue to invest as much as $10,000 on different leadership and career advancement programs each year, and get massive returns as a result.

Obviously if this investment, even at the low installment level, is going to bring financial hardship to you and your family, then you are not ready (and that’s ok!). But realize that if it IS within your comfortable grasp, then investing in yourself is the BEST investment there is.  The results pay for the cost and more, and you can use the learning for the rest of your life and career.

You also need to consider how much money you’re leaving on the table each month by NOT focusing on getting your business on track. When I surveyed women followers about this very question, it came to light that anywhere from $500 – $20,000 per MONTH was being left on the table by NOT plugging the holes in their business structures. Ouch.

Q: Can you explain how the program works? What do I need to be there LIVE for, and what can I do virtually?

Great question! My tribe is located all OVER the world, so I created the Be the CEO of Your Career Program to fully leverage technology, yet also be very high-touch, as I want to welcome women who are ready from all parts of this great land.  As of right now, over 100 women around the world have gone through the program.

Here’s how it breaks down…

This is a 6-week program, beginning on October 1, 2013. We will be in session until Friday, November 5, 2013.

The training lessons are delivered by email every Monday/Tuesday. You’ll receive 6 sessions, one per week.

The CEO Community Calls can be listened to via phone or Internet. If you miss the live calls, you will have access to recordings and can send your questions in advance to be addressed on the call.

Schedule for the group coaching calls:

The following Fridays from 1:00 – 2:00 p.m. EST (10 a.m. – 11 a.m. PST):  October 11, October 25, November 8, and November 22.

The online community is virtual and housed on Facebook. As soon as you say YES and submit your membership agreement, you’ll receive access to our community so you can start making powerful connections right away.

Q: How do I get my spouse/partner to support me in this decision?

In my experience, spouses who aren’t in the room when coaching is being presented don’t always immediately see the value in the investment. Typically, the spouse is skeptical and wants to be reassured that this isn’t just another “bright, shiny object” for you, but rather something that will produce real results and provide a substantial return on investment.

I still remember being scared out of my mind when I told my husband about the first-ever big leadership development program I wanted to invest in ($8,000) back in 2008. Once he sensed the value and saw how confident I was that it was exactly what I needed to do, he supported my decision 100%. Thank goodness! My whole life, business, and spirit transformed during that program. Ever since then, there’s not been a time I did NOT invest in a formal program. The results are too amazing to ignore.

When presenting the opportunity to get results in the Be the CEO of Your Career Program, it is important that you share with your spouse/partner: 1) What the program specifically entails, 2) what solution it provides, 3) what makes it different from other programs you’ve experienced, 4) the credentials of the leader, and 5) the success stories from other clients. Your partner simply wants the best for you, and when you describe what you’ll get and what your return on investment will be, you will likely have full support. Go for it!

Q: Is this right for me even if I’m starting out?

Yes. I WISH I had access to this information when I was just starting out. My journey would have been A LOT smoother and more profitable from Day 1.  Instead, it took me almost 6 years as a leadership strategist for women to discover this process, which I’m sharing with you now. If you’re just starting out, consider this the PERFECT way to get crystal clear on how to be the CEO of your career. It will save you the time, money, and frustration of not gaining much traction.

Q: Can I do this later? Will you be doing this again?

Honestly, I’m not sure when I’ll next host this LIVE. This is the only session scheduled for 2013, as there are many other things happening that I’m really excited about, both personally and professionally.

If you feel an urge and desire inside to do this, go for it. The women who are the most successful in life are those who know how to spot an opportunity when they see it, and take action quickly.

Q: What types of professionals is the Be the CEO of Your Career program for?

So many! Be the CEO of Your Career was created to deliver career and soulful leadership strategies that will work for YOU- no matter what field you are in.  The only requirement is the desire to have an amazing impact on changing the world using your gifts. Here are just a few of the professionals who will benefit:

  • Professional moms working in male-dominated industries
  • Financial Services mid-level executives
  • Emerging Women leaders in Multi-national Corporations
  • Young female professionals in Corporate America

Q: I have a question that’s not answered here. How can I get it answered?

Please send my team a note at support@betheceoofyourcareer.com and we’ll get your question answered as soon as possible.


Let’s change the world together.
Cheers and Success,